Ordering on WhatsApp has become mainstream in India, particularly since COVID.

Only one issue. The local shop had no visual catalog.

We decided to fix it. On their terms.

Order > Bill > Pay

Unlike e-commerce, local commerce is chatty, convenient, and customizable.

The shop keeper takes an order, makes a bill and then collects payment. This is the rhythm of business, the holy trilogy of local commerce.

We built chotu as a helper for local biz owners to run their biz exactly like this: order > bill > pay.

The shop owner gets an instant visual catalog. Takes orders, sends bill and collects payments, all on WhatsApp. Can it be simpler?

How did it start?

Days before Ganesh Chaturthi, 2020…

How to buy clay idol of Ganesh during a lockdown?

This was the question rattling every gated community resident in Hyderabad (including founders)…

chotu was born to fix this first.

Several sleepless nights, countless coffees, multiple meanderings later … chotu has now become the helper for every local biz in India.